Herschel E. Chalk III


Herschel E. Chalk III is recognized internationally as an influencer in the areas of personal branding, leadership development, marketing campaigns, organizational expansion and corporate launch strategies. He is a social entrepreneur and bridges many disciplines as a coach and consultant to social sector organizations and small businesses as Founder and Managing Director of Niche Marketing Strategies and Co-Founder of

The Xochitl Project. He also educates future social entrepreneurs as a frequent guest lecturer at UC Clermont College and Great Oaks Career Campuses. He is a speaker, blogger, and business columnist with El Sol de Ohio newspaper .

Having spent the greater part of the past decade generating innovative and breakthrough ideas Herschel has been widely recognized for his success in building and implementing various programs and initiatives within the social sector.

Prior to founding Niche Marketing Strategies, Herschel was Senior Marketing and Research Manager for LaVERDAD Marketing and Media, an award winning Hispanic owned and certified minority

business that quickly became one of the largest and most recognized names bringing ethnic consumer insights and marketing strategies to Fortune 1,000 companies with a clientele including Procter and Gamble, Toyota, State Farm and Cintas. Most recently recognized as minority business of the year. Prior assignments included a Field Representative position with the California Legislature under State Senator Richard Alarcon. While with the State Senators office, Herschel championed efforts to build and sustain relations among a diverse group of constituents. In that role he is credited with authoring a brief history of Black-Latino/a relations in the San Fernando Valley. In each role, Herschel has won praise for building coalitions and widespread support around a common strategy.

He is a YMCA Black/Latino Achiever, a member of the World Affairs Council and serves on the boards for the PERT Foundation and Good Foundation Learning Center, in addition to being a 2011 graduate of the Urban League African American Leadership Development Program.

Herschel holds a BA in Political Science and Spanish, Certification in Paralegal Studies, and a MA in International Affairs from Georgetown University, Washington, DC, and now serves as the scholarship chair in the Ohio region for his beloved alma mater. A native of Cincinnati,Herschel was raised in a working class family deeply committed to hard work and entrepreneurism. His lifetime goal is to help increase the cultural competence of the masses through his marketing and outreach efforts. In addition to being a 15-year Army veteran in his spare time Herschel enjoys being a private pilot, skydiving, running and yoga.


What you see is a work in progress, a Picasso in the making, but your not aware of the struggle I had to go through to even get to this point.

The pain of:

➢ Failed Relationships

➢ Being Kicked Out of School

➢ Lost Jobs

➢ Repossessed Cars

➢ Evictions


Despite countless obstacles in my life I have been able to overcome them all. In a society that bares your soul and glorifies you when your on the top of the world and ridicules you when your at the bottom. I HAVE SUCCEEDED.


But it all started with a vision.

A vision of hope.

A vision of better endings.

A vision knowing that my best days were ahead of me.

“The harder the conflict, the more glorious the triumph. What we obtain too cheaply, we esteem too lightly; ‘tis dearness only that gives everything its value. I love the man that can smile in trouble, that can gather strength from distress, and grow brave by reflection. ‘Tis the business of little minds to shrink; but he whose heart is firm, and whose conscience approves his conduct, will pursue his principles until death.” – Thomas Paine

Check out the video below as I put that vision out into the universe.

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